Strategic Consulting and Digital Business

You grew, but your operation still runs on sheer effort. I give you clear direction, structure and a plan to scale.

With over 12 years of experience leading operations in Chile, the United States and Europe, I analyze your company to get the house in order. I ground the strategy, audit your current processes and design the exact action plan to scale your metrics.

My methodology is built strictly on data analysis, technical feasibility and deep market knowledge.

What the service includes

Ecosystem and Profitability Audit

If you invest in technology, ad spend and team but don't know what's giving you a return, you're driving blind. I review your tech stack, your campaigns and your funnels, identify capital leaks and define the fixes to make every dollar profitable.

Data Architecture and KPIs

What isn't measured can't be improved. I define the indicators that truly move your business and build the infrastructure to measure and project your customer acquisition cost (CAC), your return (ROAS) and your customer lifetime value (LTV).

Performance Reports and Evaluations

Enough with reports nobody reads. I design automated dashboards that show the real state of your business, with concrete actions to improve each metric.

Growth and Automation Roadmap

A phased plan with clear priorities and realistic timelines: what to organize first, what to automate next and how to scale with e-commerce, AI and automations tailored to your company.

A profile focused on measurable results

It's not theory: I combine programming, data analysis and commercial strategy, with experience managing high-volume e-commerce, leading creative teams and optimizing performance in Miami's automotive market and Chilean retail. You talk directly to the person who executes, not an intermediary.

If your focus is AI, check out the AI consulting.

Case studies

Systems I built for a Chilean eCommerce business, told from the inside.

I could have hired Vambe. I built my own AI-powered CRM and here's why

There are excellent SaaS tools for handling customers with AI. For this eCommerce business I built one of my own: costs, data and rules no SaaS lets you write.

Read the case

I stopped telling the supplier they were too expensive. Now I show them how much more expensive they are

Reports per supplier with anonymous comparisons, what to buy and how much, and negotiated purchases that reach the ERP as a draft.

Read the case

Let's talk about your numbers.

In one session we see where your money is slipping away and what to do first to grow in an orderly way.